Central California Blood Center Vehicle Wrap Rebranding
Leading the rebranding of the Central California Blood Center’s vehicle wraps was a strategic and creative endeavor aimed at enhancing community visibility and reinforcing our mission. Working closely with the marketing directors, I spearheaded the development of fresh, eye-catching visuals that aligned with the new brand identity while making a bold statement on the road.
The updated designs feature dynamic graphics, impactful messaging, and a vibrant color palette that reflect the lifesaving work we do every day. This initiative modernized our fleet’s appearance while also increasing public awareness, helping to drive engagement and inspire more people to donate blood throughout Central California.
